Among the many promotions we have created for Art.com, the premiere e-tailer of prints and photography, our Valentine's Day Art Lover's Quiz stands out.

Our charge was to conjure up a fun, interactive Flash promotion that would expand Art.com's list of e-newsletter recipients, create a buzz that would inspire players to spread the word about the quiz and Art.com, and boost sales.

By any standard, the Art Lover's Quiz was a huge hit. Players were asked to choose their favorite from among three pieces of artwork presented with each of four questions. Finally, players were asked to select the Art Lover's Getaway from one of three renowned art museum destinations that they would like to win. Upon completion, players were informed of their "Art Passion Profile" and automatically entered to win the Grand Prize trip of their choice.

Everyone who playedalso earned a $5 discount coupon, good on their next — hopefully, Valentine'sDay — purchase at Art.com!

Client feedback . . .

"Our best promotion to date — it's fun, interactive, and perfectly showcases our art. Over 60% of the promotion participants are first time visitors . . . a great way to attract new, qualified potential customers. We can't wait to have you do our next promotion utilizing this same technology and creative approach."

— Michael Kahn
Director of Marketing
Art.com