When was the last time you looked forward to a trip to the ATM?
If you're a Fleet customer, you might actually be excited by the idea.

The nation's seventh-largest bank, Fleet recently launched the
"Fleet ATM Deposit Sweepstakes" to encourage their customers to
make deposits at their ATMs by offering three $1,500 cash prizes each
month during the promotion.

Fleet customers making deposits at a Fleet ATM were automatically entered to win — the more deposits they made, the more chances to win they earned. As their direct mail piece announced, participation was
"Quick, easy, convenient."

For the customer, that is. But Fleet
understood that making it easy for the
customer is anything but easy. And that's
why they called on us. We helped Fleet
design a sweepstakes in full compliance
with all applicable state and federal laws — handling every detail from writing the official rules and reviewing promotion copy, through winner selection and official clearance procedures.

Over the past year, Fleet turned to Promosis repeatedly for help with their promotions. To make a splash with their sponsorship of a special exhibition at New York's Metropolitan Museum of Art, we created, administered, and hosted online the "Art and the Empire City Weekend Getaway."

When Fleet wanted to capitalize on their Major League Baseball sponsorship, we assisted them with last year's "All-Star Sweepstakes" and this year's "Fleet Winning SeasonSweepstakes" with 4 Grand Prizes of a trip for 2 to the World Series®.

From promotion design and implementation to complete sweepstakes judging and administration services, Promosis juggled bouncing schedules and all those devilish details to help Fleet come up with
winning efforts.

The client's feedback?

"Promosis is very knowledgeable about promotion rules
and current trends, providing excellent consultative services.
They are proactive and take care of things that I just don't
have the time or expertise to deal with. It has been a pleasure
with with Promosis."

—Christine Perry
AVP/Direct Marketing Manager